So, you wanna learn how to make your brand both irresistible to customers and impervious to competitors? Casablanca is a great place to start.
differentiation
Eric the Car Guy: The Power of Honest Flaws
Eric the Car Guy is one of the most successful YouTubers. And he does something in his January that I felt like I had to share with you. He uses one of the most powerful loyalty reflex triggers: The Persona. You can use it too. Here’s how.
5 Ways to Differentiate Yourself
A Quora reader asked me to answer this question: What’s the difference between branded & unbranded fuel? The answer may surprise you.