Volkswagen’s 2017 TV Ad “America” – An Advertisement Analysis

Volkswagen’s management made a terrible decision to cheat on government tests. People were angry about it, with good reason.

A single ad won’t redeem their image, but this one goes a long way in the right direction.


What are the scientifically sound ways to make an impact on your audience? Learn How to Craft an Irresistible Persona.


What are the scientifically sound ways to make an impact on your audience? Learn How to Craft an Irresistible Persona.

 

Share This